In light of the Covid-19 pandemic and the lack of events to promote equestrian sport and the unique attributes of the equestrian community, this digital campaign was created to celebrate what it means to be an equestrian and everything that goes into the sport and lifestyle. Voiced by actress, TV producer & equestrienne Kaley Cuoco, it focuses on engagement and invites everyone, from athletes to the everyday riders, to share the stories of their passion, commitment and pride in the sport.